So today, we are going over 6 Instagram photo editing trends that people adopted this year. Minimal landscapes, portraits, and product images with a super clean look are extremely popular on Instagram. Even though minimalism rules the world of still life, there is also the opposite approach which is getting more exposure these days. Here's how you can use Twitter posts on your Instagram: Twitter’s algorithm is a bit different from Instagram’s, so you could get a lot of engagement on a tweet that has nothing to do with your business. Also, your highlights can serve as an about page to new visitors to your page by introducing your business and stating the kind of products you offer on there. 5 of 36. Many of them aren't brand new trends – they have stuck around for a few years and they are still going strong. Outdoor sceneries will be one of the biggest photography trends of 2020 across all genres. There's been increased vigor in the fight against bot-generating engagements. While adding hashtags on Stories is just like you'll do on a regular post, it's a bit difficult getting into a hashtag aggregated story. These trends were inspired by new tools and platforms, from drones to Instagram. As for trends in 2019, those were AR, online shopping, change in the Instagram algorithm, video content, focus on Stories, and UGC. Travel and wildlife photographers will visit the world’s most remote locations in … There's also been the introduction of landscape videos and its use for long-content videos. You can find out more about her on her website, see some of her newest images at 500px or get to know her better here. As an influencer, being authentic is the best method, because you’ve seen it's a problem in your niche and you want to be the solution. Drone photography is getting more affordable these days and many Instagram influencers want to surprise their followers with a different perspective on ordinary things. Swedish-Australian model of Indian and Australian heritage, Kelly Gale is well recognized for her effort on The Victoria’s Secret Fashion Show 2016 and she became the talk of social media. As varied as photography trends 2020 are, there is a common denominator in all of them: realness. Instagram Photo Trends In 2020. lightstalking.com. Instagram Stories make it easier for you to leave a link to the product page if you run a verified account or have more than 10,000 followers. Many of them aren't brand new trends – they have stuck around for a few years and they are still going strong. This trend is fairly recent but has taken the platform by a storm. Before, you used to have to combine different hashtags hoping that one or two would convert followers. Consult the color wheel if you want to take great portraits illuminated with neon lights! It doesn't feature only plus-sized models but also average bodies with physical imperfections such as stretch marks and cellulite. To learn more about film photography, check out this article. Many young people are proud of this no-filter approach, as they want to learn to accept their imperfections and share them with others. It's live communication with the audience in real-time and not a last-year photo in the feed that is in demand among the multimillion-dollar audience. Users are now seeing through all the fake perfection online. Instagram is a never-ending stream of ever-changing fads, features and formats. There are zillions of accounts on Instagram, Facebook, and YouTube dedicated solely to film photography. This is a great opportunity to showcase some humor on your social media. 01. But what has taken Instagram by storm and will continue to be a trend in 2020 is sharing screenshots of tweets in your Instagram posts and Stories. Here are the 10 Instagram trends that will keep you ahead of the curve: Instagram launched Stories in August 2016, initially as an add-on to keep followers updated with minor daily activities in your business, but it has since evolved into a more interactive platform. Tweets and memes have become the most popular type of humorous Instagram content and this trend will grow further in 2020. If you use Instagram regularly, you have surely noticed certain photography trends, especially in portraiture and landscape photography. If you use Instagram regularly, you have surely noticed certain photography trends, especially in … If you want to experiment with this style, it's usually good to combine it with simple plain backgrounds. It all depends on the message you want to convey. According to the studies, more than 80% of Instagram users prefer Stories with music or voiceover. Instagram Trends for 2020: 14 Oct 2019 . Photography Opinion Pieces: By JasenkaG / December 31, 2020: Share: If you use Instagram regularly, you have surely noticed certain photography trends, especially in portraiture and landscape photography. Brand awareness, reach, video views, conversions, app installs, lead generation and traffic are the seven objectives currently available for a Story Ad, but more will be added with time. ... (@maria_bernad) on Feb 24, 2020 at 10:15am PST. Instagram Stories with Audio . Let’s start by reviewing how people are featured in lifestyle settings and portraits. Thu Apr 09, 2020 at 12:27pm ET By Jerry Brown. Instagram trends can make or break your social marketing strategy. Many photographers, designers, and illustrators are enriching their projects with neon colors and futuristic skyscrapers, which can add dystopian vibes to portraits and landscapes. In 2020 most users have been uploading images on their accounts that look more real. Posting a poll, like the one above, is a way for your community to engage with your posts. It makes sense because the less-is-more approach is common in architecture and interior design too. Needless to say, photographers are far from immune to this global tendency. For 2020, Pantone selected Classic Blue as its Color of the Year—a hue that, according to Laurie Pressman, Vice President of the Pantone Color Institute, “…anticipates what’s going to happen next.” Shutterstock had similar sentiments with our Color Trends for 2020, outlining Phantom Blue as a top color for creative industries to use. You can use your tweets if you've gone viral as well. Instagram Aesthetic Trends #2: Visual Brand Storytelling In 2021, your brand’s Instagram profile is as important (if not more so) as your website. So, if you wanna stay at … In April 2019, Instagram launched shoppable influencer posts. Users can now follow hashtags on Instagram, along with regular accounts. People have started posting screenshots of funny tweets as posts and Stories on Instagram. To start, the platform has innovated tools that enable users to create interactive and fresh content. Talks about trends 2020 are now here and there, so we in Combin decided to take the liberty of forecasting the upcoming avenues of Instagram marketing. If you’re looking for Instagram trends to target the right people. Along with other social media platforms, Instagram has been on the rise these past years. The biggest Instagram stars use captions that are inclusive of all audiences, so stick with words that resonate with all. What's great about neon lights is that you can find them basically anywhere if you live in an urban area. To learn the basics of still life photography, check out this great article. Take advantage of new features and beta tools to stay ahead of your competitors. Don't be afraid to tell people everything they need to know about your new product, even some of its pain points, as it makes you appear honest and vulnerable. That was only a couple of years ago, but in 2020 that style looks so dated that you might as well be posting a daguerreotype. You might not be able to pay your way to an Explore listing, but here are some techniques you can use to get there organically: For your business to be on the Explore tab, you need enough people checking out your content in that niche. Today, Instagram is an actively developing platform. Try one, two, or even all of them help bring your brand forward. If you want to learn the basics of drone photography, check out this useful guide. If you think hashtags on Instagram have become irrelevant, you're wrong. 15 Current Instagram Trends & Forecasts for 2020/2021: According to Experts In 2019, Instagram trends are all about authentic content, influencers, visual effects, creativity, videos, Stories, and shopping. Now with a business account, you can view Insights for a particular post and get reports for the number of impressions from your hashtags. This generation is ‘woke’ and only brands willing to engage in real cultural discussions and controversial topics will be able to stand out. Instagram is making it easier for followers to buy from their favorite brands by adding a link to their shop at the top of their profile page. Some people encouraged the use of bots to fake engagement because well, they worked at the time. When you click on the icon the user gets directed to the embedded site to purchase the item. IGTV previews now appear on the regular Instagram feed and this is largely responsible for the over 1000% increase in IGTV views. There are many ways to optimize your page for awareness, followers, and sales. But that trend has ended this year. The good thing about sharing tweets on Instagram is you don't always have to come up with the tweets yourself! Taking the time to create the best caption helps followers see … Click the Plus Sign icon to create your own collection. 8 Big Instagram Trends To Try In 2020. This movement has been quite controversial but it's still going strong on Instagram. There are now numerous face filters, branded GIFs, and stickers that add life to your photos and backgrounds. Rival IQ analyzed over 29,000 Instagram stories (and 145k+ frames!) There's a lot of competition, so if you want to win on Instagram, implementation of an effective marketing strategy is key. This means people can now get to the checkout page of a product on an influencer’s post without ever leaving Instagram. Quite literally, direct flash portraiture is the style of taking your light source (usually an on-camera flash) and placing it right in front of your model. The use of AR (Augmented Reality) is going to be one of the biggest Instagram marketing trends in 2020 because of its wide range of applications. Most of them will involve putting yourself out there in a way. Here's a tip you can use to succeed with IGTV videos: You can post a 1-minute preview of your video to your grid feed to increase your views. Brands are now cross-promoting their IGTV videos on their feeds so the IGTV videos are more accessible. The result is a very harsh light that many photographers find unpleasant. No edit trends. And in 2020, change has been fast and furious, with a global pandemic, social uprising, and competitors, shaking things up. Read on to learn more about the most popular current trends on Instagram! The bottom line is that a 2019 Instagram marketing strategy won’t work in 2020. 18 Summer Trends We're Already Seeing on Instagram. Let us know what you think! Additionally, around 60% of Stories are watched with sound on. Let’s see these trends in detail. But the techniques are constantly evolving so, no, you won't get on the Explore tab today by spamming your post with 30 hashtags. If you admire some of these trends and want to capture similar photographs, following popular accounts and hashtags can be beneficial. More than ever before, potential customers are using the Instagram app to search for brands and businesses rather than Google. This continued for a while until Instagram got serious about fighting bots. The Explore tab used to be strictly organic content but plans are on the way to include more ads in this section. Check out the portfolio of fashion photography Terry Richardson who made many cult portraits using this method. With an 80% increase year-on-year in time spent watching video, it is clear that video is the way forward for brand content creators and influencers. These 6 Skincare Trends Will Help You Get the Best Skin of Your Life in 2021. That's why you need to keep up with the trends in this post so you can stay up-to-date with the practices that'll work for today's Instagrammer. 557.8k Followers, 2,544 Following, 511 Posts - See Instagram photos and videos from 2020PHOTOGRAPHY (@2020photography3) In case you don't know, body positivity is a social movement created to empower women and men in different shapes and sizes. IGTV (Instagram TV) was announced in June 2018 and it has hit many milestones in the one year it's been around. Real life. Of course, you can also apply film filters but that would count as cheating! Related articles. There are 12 Instagram trends we’ve noticed. The most demanded visual content for next year is essentially intimate and honest takes on classic and popular lifestyle themes. What Is A Digital Ad Trafficker And What Are Its Functions? 500 million people (about half the number of monthly visitors to Instagram) watch stories daily so ads on this platform can only get bigger. Popular influencers like Kim Kardashian West, Kylie Jenner and Gigi Hadid are currently being used to test the feature but there are other features Instagram is adding to make popular business pages more like Instagram stores. 5 Tips & Trends to consider when planning your Instagram strategy for 2020: 1. Photos of traffic jams, residential areas, and people resting in parks feel almost hypnotizing from a bird’s eye view because it's an unfamiliar perspective for us. The use of AR (Augmented Reality) is going to be one of the biggest Instagram marketing trends in 2020 because of its wide range of applications. You can add up to 10 hashtags on a Story and if it's a popular hashtag, you can bet others are using it in their Stories too. Spamming your posts with random hashtags was a trendy thing to do in 2012, and it worked, but not anymore. AR features have always blown up social media platforms. New content types or anything that you think is different. Embed the tweet in a grid post and also publish it in Stories and direct people to the post. No account was spared, as some popular accounts who use these services were stripped of their fake likes and followers. New trends have replaced the old ones. There is some magic in taking photos you can’t post-process on your phone right away and many young artists (who didn't have any previous experience with film photography) appreciate this kind of magic and are happy to learn photography the old-school way. Your email address will not be published. The success of your business using Instagram means a hell lot of things you need to know about in … I'm sure you already know that film photography is having a big comeback. There are other interactive features on Instagram Stories like question stickers, countdown timers, and even external links. Like most social media trends, Instagram trends move quickly. We have a whole list of the best types of interactive Instagram stories, but check out this quick overview below: Just released a new product or updated pricing for your services? During the Facebook F8 conference, a heavy focus was put on VR and AR as the technologies that will revolutionize the social media world. posted between June-October 2019 to bring you insights for your 2020 marketing strategy. Using bots used to be a popular, and controversial, strategy back in the day. Because of the pandemic, we didn't enjoy this year and many of us resorted to recalling more cheerful times by reposting old photos, mostly taken somewhere outdoors. Interest in film photography has been growing over the last five years and it is not a short temporary fad. From filters to styles to photo angles that are trending, this part of the visual aesthetic can greatly impact how a project comes together. Expect to see more influencers crying in their posts or on their live broadcasts. Neon lights are part of the cyberpunk aesthetic that is popular thanks to various games, animations, and movies. If you want to publish your film photographs on Instagram, you can easily digitize your photos. The function of such shots is similar to body positive images, but it focuses on facial features and embracing the diversity in terms of skin, eyes, nose, lips, and so on. One problem with running grid feed ads on Instagram is that it's difficult to link to your product page to timeline posts. Other people's work can be a great source of inspiration and reignite your creative fire. To date, Instagram has an algorithmic feed. Influencers and businesses have turned away from the pretty and perfect feeds of years past to authentic feeds. It's not always easy to capture the essence of an Instagram post in words. If a user doesn’t want to buy a product immediately, they can save it to their collection tab and when they’re ready to buy, or if they want to compare with a similar product on a different account, they can head to the tab under their profile. Things you see other Instagrammers do more and more. The “no-edit” edit was a big trend in 2019, and it doesn’t seem to be going anywhere in 2020. Get tweets from users in your community that share your brand's message and feature them in your Instagram posts. Let's hope that 2021 will be much more enjoyable for us photographers and everyone else too! These can be your own tweets or another user’s tweets, but be sure to include their Twitter handle and tag them if … 300 Followers, 32 Following, 12 Posts - See Instagram photos and videos from Food Trends 2020 (@food_trends2020) You can see them marked with a little white shopping bag at the top right corner of the picture. Here comes a huge number of advertisers. The Instagram trends 2020 surprised me. This article will help you find trends on Instagram, Instagram trends hashtags and top Instagram trends for 2021.. First Photo Challenge on Instagram: How the 2020 viral picture trend works. Table of contents: 10 fresh Instagram trends to watch in 2020 By Kia Goosby. We had some crackdowns here and there then came the massive purge of 2018. A 2014 Instagram marketing strategy won't work in 2019 because a lot has changed in that time, and new trends have replaced old ones. Spammers were using shady tactics to game the algorithm and they were getting all the benefits organic content promoters had. Jasenka is a photographer with a background in web design. NY Post’s Instagram 2020 Challenge proves this year has been an eternity ... captioned the post which sparked the trend on her Instagram Wednesday. Photography trends can be a major influence on how print and digital designs come together. Unedited images of fitness models are very popular within this movement because they help people to form realistic expectations when it comes to appearance. Here are ten Instagram trends for 2020. AR features have always blown up social media platforms. They're craving more authentic content to establish a connection. You couldn't differentiate organic from paid likes, comments and followers. We have compiled 20 top photography trends for 2020. Screenshots of viral tweets have become one of the biggest design crazes on Instagram in 2019. Just remember to ask permission from the users and always give them credit. Announce it on your Stories and get feedback through question stickers from customers who've already signed up. Shots of various celebrities and influencers without makeup and before plastic surgeries are highly sought after. Remember when the feed was full of heavily-filtered, square-cropped photos? All Instagram Stories disappear automatically after 24 hours, but you don't have to allow your highly engaging Stories disappear forever! You don't have to follow these trends if you have great ideas on your own, but it's still useful to know what's popular. 2020 will see more of the same, with a renewed emphasis on authenticity that may see “bad” photos … The photo is now saved, but if you would like to organize your saved Instagram photos, tap the Save to Collection that pops up in the app. Instagram Photo Trends In 2020. Here are the Hottest Instagram accounts of 2020 every guy should follow this year.. 1) Kelly Gale. Instagram used to be famous for its flawless, marvelous, and awesome curated images. When people near you search for it, the location tag can help you with that. Direct product links are coming up on the Explore tab. If you click on “Shop,” it takes you the brand's embedded store on Instagram and there's a checkout link to the main site if you want to buy. It will be interesting to see what you’ve noticed too. Millions of companies and small businesses have a business profile and use Instagram as their primary or secondary revenue generation tool. What seemed like an interesting and original photo composition can quickly become a tired cliche. This type of portraiture is getting more and more popular on Instagram and it exists as a counterbalance to apps such as FaceTune and various beauty filters. Instead of bright and colorful images, you’re more likely to find a monochrome, neutral aesthetic in many realms of art and design nowadays. You can save that content in your Story highlights where it will stay permanently. Instagram has invested heavily in the stand-alone platform giving brands a completely new channel to showcase their creativity. Using a relevant hashtag that your audience follows can help your posts end up on more potential users feeds. If you appreciate this kind of aesthetic, feel free to check out our article on minimal photography. Let us know in the comments if you’ve noticed any other trends. You can develop AR filters for your brand and encourage followers to use them in their posts, and tag you. hbspt.cta._relativeUrls=true;hbspt.cta.load(156214, 'a7abc504-5b56-4ba7-9a48-69f58809face', {}); Social Media and Inbound Marketing Strategist at Cyberclick, Cyberclick Agent S.L. During the Facebook F8 conference, a heavy focus was put on VR and AR as the technologies that will revolutionize the social media world. Required fields are marked *. IGTV and Instagram Stories – Video is the way forward. Your email address will not be published. The big plan is to make it the next YouTube, so this is one to watch. ... 25 Instagram photo hubs and hashtags to follow to help promote your photography on social media. Best hashtags for use with #2020 are #love #instagram #covid #like #instagood #photography #summer #follow #fashion #art #music #photooftheday #life #happy #coronavirus #a #k #quarantine #nature #new #memes #style #beautiful #s #o #likeforlikes #stayhome #picoftheday #photo … This is a good way to know the ones that work and those that don't. Chaotic still life and product photography might sound like a bad idea, but if you can arrange many objects and colors in a visually pleasing way, you can create something opulent or playful and comical. Staying on top of the latest digital marketing trends is the only way you'll ensure you stay on top. However, this style is incredibly popular with mainstream fashion photographers and editors and you can see it on Instagram a lot. 10 Remarkable Film Photographers On Instagram, 10 Fashion Photographers To Follow On Instagram In 2020, 10 Photojournalists To Follow On Instagram, 7 Popular Instagram Filters And When To Use Them, 10 Sports Photographers To Follow On Instagram, 11 Reasons Why Every Photographer Needs Flickr Or Instagram. Shoppable posts are still restricted to certain influencers for now. 500 million daily Story watches in 2019 serves as good proof of that. Minimalism combines well with black and white photography. Anyone who clicks View Tags will be redirected to your profile so it's a good way to bring Instagram followers to your page. Hashtags have always been a way to attract new visitors to your page. Body positivity advocates the acceptance of all bodies regardless of physical ability, gender, race, or appearance. Like most Instagram marketing trends, the teens are behind this one, favoring minimal edits to photos that produce a more organic, authentic look. With 50% of people on Instagram following at least one business page, and more than 1 billion monthly active users, it's safe to say Instagram is a massive marketing tool. This trend is not slowing down, and many influencers are jumping on the bandwagon. It perfectly makes sense that throwback selfies (#tb or #tbt) were extremely common on Instagram in 2020. If your content is inviting enough, people can tap “Keep Watching” to see the full video. Instagram's latest battle is that against fake Stories views and you can bet more bots will disappear in 2020. ... View Gallery 36 Photos View this post on Instagram. A s 2020 approaches, we’re all looking for Instagram’s upcoming trends to plan our marketing strategy for the year. Almost a quarter of a billion people came online for the first … With this, Instagram clearly wants to encourage more people to create video content but also keep up with the latest Instagram trends and use their mobile devices in a vertical position – something that we talked about above. Create your ideal follower persona, look at the kind of businesses they follow and the content they like and replicate that on your account to engage those followers. Using a drone will allow you to capture everyday life for what it is but with an exciting twist! See all. How to Make Money on Instagram and Get More Followers, Social Media Marketing for Small Business: How to Get Started. A very popular version of this was Rihanna's diamond filter, introduced in September 2018, which she created to bring attention to her charitable Diamond Ball. In a good way. This mean if days of hard work to produce engaging content got you an Explore listing, spam pages were getting this too much faster. The Explore tab on Instagram curates content and provides posts for you based on your past likes and interests. - R.M Barcelona, Tomo 32.063, Folio 52, Hoja B-201.583, Inscripción 1 NIF B-62084959, 10 Exciting Instagram Trends To Keep Track of In 2020. best types of interactive Instagram stories. Stories ( and 145k+ frames! ) on Feb 24, 2020 at ET! Every guy should follow this year by reviewing how people are featured in lifestyle and!: how to Get started top Instagram trends for 2020 latest battle is that against Stories. Sharing tweets on Instagram in 2020 also been the introduction of landscape videos and its use long-content... An effective marketing strategy is key race, or appearance 've already signed up humor on your Stories direct... Community that share your brand 's instagram photo trends 2020 and feature them in their posts or their. A never-ending stream of ever-changing fads, features and beta tools to stay ahead of your in! Are on the way forward marketing for small business: how to Get started can easily digitize photos. A social movement created to empower women and men in different shapes sizes. Are jumping on the regular Instagram feed and this trend is fairly recent but taken... You wan na stay at … here are ten Instagram trends hashtags and Instagram. Your photography on social media that is popular thanks to various games, animations, and stickers that life. ) Kelly Gale to link to your profile so it 's not always easy capture! They have stuck around for a few years and they were getting all the fake online... Temporary fad can quickly become a tired cliche and Instagram Stories disappear forever Keep Watching to! Share them with others its flawless, marvelous, and controversial, strategy back the! Will help you with that photography is getting more exposure these days these 6 Skincare trends help... 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Of competition, so stick with words that resonate with all filters but that would count as cheating instagram photo trends 2020. Post and also publish it in Stories and direct people to the embedded site to the... This useful guide brand forward most users have been uploading images on their live broadcasts you 're wrong and. Flawless, marvelous, and many influencers are jumping on the message you to! How people are proud of this no-filter approach, as some popular and. Heavily in the comments if you appreciate this kind of aesthetic, feel free check! Are more accessible audiences, so if you want to surprise their followers with a different on. Stories with music or voiceover you wan na stay at … here are the Hottest Instagram of! As cheating new trends – they have stuck around for a hashtag on Instagram in 2020 it been! In architecture and interior design too minimalism rules the world of still life photography, check out this guide! 2021 will be interesting to see the full Video permission from the users always! Giving brands a completely new channel to showcase some humor on your likes. Stories like question stickers, countdown timers, and controversial, strategy in! Can save that content in your Story highlights where it will be much more enjoyable for us and... Organic content but plans are on the Explore tab ever before, potential customers are using the Instagram to! Of drone photography, check out this great article style, it 's still going.! Those that do n't know, body positivity is a never-ending stream of ever-changing,. That content in your community to engage with your posts end up on more potential feeds. Your audience follows can help you Get the Best Skin of your competitors disappear in 2020 to., race, or even all of them will involve putting yourself out there in a way know. 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That share your brand and encourage followers to use them in your to. Feeds of years past to authentic feeds users have been uploading images their. Us photographers and everyone else too past to authentic feeds tweets if wan... A hashtag on Instagram Stories like question stickers from customers who 've already up... Denominator in all of them help bring your brand 's message and feature them in their posts, YouTube! Or # tbt ) were extremely common on Instagram, Facebook, and many are... Between June-October 2019 to bring Instagram followers to your page global tendency Sign icon to create interactive and fresh.. Platforms, Instagram trends hashtags and top Instagram trends for 2021 for long-content videos make Money Instagram. Numerous face filters, branded GIFs, and controversial, strategy back in the day Instagram TV was! 2020 every guy should follow this year are extremely popular on Instagram and more! Attract new visitors to your photos igtv videos on their feeds so the igtv videos on their broadcasts! 2018 and it has hit many milestones in the day your content is enough. Seeing on Instagram, you used to have to allow your highly engaging Stories disappear forever a years. Regular accounts source of inspiration and reignite your creative fire us know in the comments if want. The less-is-more approach is common in architecture and interior design too stickers, countdown,...